The Multi-Faceted Writer

Nowadays authors aren’t only creating the tome you purchase in a bookstore, online, or via your e-reader. Writers are also publicists, web content editors, marketers, and geniuses of social media. Authors have full websites, many have blogs consistently updating them with new content. Some writers are also illustrators or composers or music aficionados who post music lists they write to, tweet regularly with fans, and host giveaways. Emerging writers have it even harder these days as it seems we have to build a base before the work itself is complete. A former co-worker and fellow writer has a blog, a big Twitter presence, an agent, and a few books under her belt to revise before being sent out to publishers. She writes during her commute to/from work, during her lunch hour, and when she goes home as well as on weekends. She eats, sleeps, and drinks writing, yet also attends networking events, SCBWI conferences, and reads voraciously in her genre. When I asked her about her online presence, as I saw her follower count on Twitter steadily rise past the 1,000 mark, she admitted to me that she enjoys being on Twitter to an extent but she hated writing her blog. She felt she had to write the blog because having an online presence is important, especially for those in the young adult (YA) genre. Word of mouth has helped many books climb the bestseller lists and it is seen as necessary, as she was told, that she garner many followers and gain a web presence to add to the overall luster of her work when submitting to publishing houses.

Another writer friend has spent over 10 years working on her novel and has started to send it out to agents and enter it in contests. She created a website for herself because she felt she had to. There’s no blog connected just basic information about her and her work that she felt was necessary to advertise herself and have a place where one could go and get to know her creative activity. Another fellow writer from grad school, non-fiction, has redeveloped his website to have a cleaner look and updates it with short articles, celebrity obituaries, and such so that his name is constantly out there in terms of content and the freelance work he does on the arts.

When I started my blog five years ago there was no focus. It was a year or two ago that I realized I needed to change that. To have a blog is to have a brand. As artists in the 21st century we need to expose ourselves to be accessible and recognizable. So, I decided to focus on my two loves: baking and writing. From there I hired a designer & coder and voila, the new site you see before you has branded me. :-)

The same founder of a writing group I was in encouraged members to consider creating a character blog to attract interest in our books. Yet another project of developing more content. I initiated this for my short story collection, making the character blog a new goal. I established the URL, sketched out a design, outlined characters to be featured, and even looked into having the designer of my site do icons for each character. But, in time this fell by the wayside as more ideas filled my head and required scribing, residency & conference application due dates creeped up, personal things impeded upon development. Every moment I spend blogging, though it is writing, I am not writing towards my collection or my flash fiction or my YA novel(s). And so the laundry list grows: I have to write short fiction and refine it in hopes of publications to add to my resume. I have to focus on my current website and place that everywhere for people to be able to identify me. I have to increase my proficiency in Photoshop so I can modify photos on my website and add a watermark so as not to worry about copyright infringement. I have to learn HTML5! I have to network at Book Expo. I have to attend a reading in Brooklyn to meet an author I admire. I have to read work from my writing group and critique partners and submit something for them to review. Mind you, this is only the creative items, not the full-time job or the freelance work or the housework and cooking and having been the sole financial earner for a couple as one-half dealt with being unemployed, and other personal issues that may arise.

I’m not saying I don’t enjoy interacting with writers, foodies, friends, commiserates, book bloggers and so forth via the interwebs or maintaining my site. I love it! It’s a great break from the rigmarole, especially when you’re just not feeling it creatively or when you need some sort of cheering on when it comes to the process. But it must be said that now that we rely heavily on the internet to provide our entertainment and information--and some validation in the case of the artist--that it becomes daunting to know that the work itself may not be enough. With publishers having smaller staffs working longer hours, I can attest to this personally, and companies publishing thousands of books a year they may not have time to focus on your book to give it the marketing/publicity campaign and TLC you feel your work deserves. This is where you The Writer come in because no one will be as big an advocate for your work (well, perhaps your mom and dad) as you.

Yet, there are always exceptions. There are many artists, popular and critically acclaimed, who do not have a strong online presence but perhaps more of one when it comes to live events (readings, conferences, courses). Pulitzer Prize winner Junot Diaz has a website but he does not blog. He’s someone you can find via quotes online and at VONA Voices or other writer events in NYC and around the country. Jennifer Egan, another Pulitzer Prize winner, also has a website and a Twitter account but she does not log on to both regularly. She’s on Facebook but even then she keeps her time limited. She’s a mom and a wife and a writer and a reader and so many other things. But she’s maintained her own popularity via her work and her cool, humble, and kind demeanor. These are artists who when they meet you are very supportive and encouraging of your process. It’s in that way that they can serve as a reminder that the work will speak for itself and readers will find it whether or not you tweet about what you’re having for dinner or whether today is a good or bad writing day.

Conversely, YA writers like Maggie Stiefvater and Laini Taylor are regularly in contact with their fans via Facebook and Twitter as well as in live appearances. They blog regularly, host giveaways, and offer chances for other writers to learn their process and realize it’s not exactly easy when you’re published either. Established writers like Colson Whitehead, Tayari Jones, and Margaret Atwood are often visible on Twitter noting appearances, quips, and other information they find interesting as well as asking for advice from followers (Colson had inquired if anyone knew of any good driving schools in NYC).

So much of our correspondence is done online that the inability to see people is often accepted as natural. So when it comes to this additional work of getting to know people (your potential audience) virtually, to know what and who you need to contact to get the word out the artist’s job is so much more than creative, it’s social as well.

Book Expo 2011: Come one, come all!

This year's Book Expo of America (BEA) brought back memories for those of us who'd attended years prior.  While last year was truncated both in size and scope and also in terms of what publishers offered, this year sought to improve upon that with many giveaways and choices and even a joint convention with the Book Bloggers Convention at Jacob Javits Center in midtown Manhattan. It wasn't as humid as last year but the sun was in full effect which made for a lovely week for visitors and natives to enjoy this event pre-Memorial Day weekend. Last year some notable trade publishers did not have booths. But this year they came back full force. When talking to one of the publicists with Scholastic she mentioned that a big complaint was that they did not have giveaways last year except for author signings in the autograph area, but this year they had a huge booth in the Children's pavilion and had many giveaways including a new book by Maggie Stiefvater (The Scorpio Races) along with galleys of the last book in her Wolves of Mercy Falls series, Forever, and Wonderstruck a new book from Brian Selznick with a lovely, durable tote to accompany the galley.

Hachette Publishers had many giveaways as did HarperCollins, Macmillan, Random House, Gray Wolf Press, Harlequin, Cleis Press, and Penguin. Authors in high demand and with huge lines included Colson Whitehead, Chuck Palahniuk, Tom Perotta, Ally Condie, Melissa Marr, Rick Riordan, and Scott Westerfeld among many others including celebrities with books out (or due out) like Duff MacGrath, Tyra Banks (yes, Tyra is in the book mix now), Julianne Moore, Diane Keaton, Jane Lynch, Michael Moore, and the list goes on and on again.

Tuesday was a mad house with ARCs (advanced reader copies) everywhere! At 9am sharp the masses tend to divide and conquer and get their hands on items that they hope will keep them from standing on a massive line later on in the day. In speaking with many people on lines that you, inevitably, stand on it's always interesting to talk to attendees about their excitement in meeting established authors or being introduced to new ones that they end up loving. These ARCs do a great job to promote debut authors and familiar ones while entertaining readers to no end with the amount they can get their hands on.

While last year's main "theme" was Books in a Digital World it wasn't the main element in panel discussions as it was last year. This year Book Expo was held in conjunction with the Book Bloggers Expo and BlogWorld in addition to the International Digital Publishing Forum (IDPF) conference. Press who registered for Book Expo were able to get into some of the other events held at Jacob Javits Center that week. There was a section devoted completely to the rise and growing efficiency of digital publishing for books and the many companies offering services in conversion and distribution.

Self-publishing is also on the rise. I conducted an interview with actress and new author Tanya Wright on her new book Butterfly Rising published with CreateSpace (a self-publishing sector of Amazon) and author Maria Murnane (Perfect on Paper), and CreateSpace sr. marketing manager, Aaron Rosenstein, about what CreateSpace offers as a newer face in the self-publishing world and how it really caters to authors giving them back control of their work. Amazon has also grown in the publishing world with their own publishing imprints as their awards to find breakthrough authors has set them on track to publish many beyond those voted on by Amazon members/visitors. Amazon conducted many signings at their publishing booth and had a strong presence at Book Expo via CreateSpace.

The New Title Showcase is where many self-published authors with more familiar services like iUniverse, Xlibris, and AuthorNotes had their books displayed, but sometimes these get lost in the crowd when it comes to being exposed to a new audience. This is where CreateSpace has more pull in its connection to a stronghold in the publishing and book buying world. Especially since they had a booth to display their authors and their titles rather than having their work lumped together on shelves making the choices akin to being in a bookstore for readers. And when you're on a schedule you may not have time to search through New Titles in the hopes that something may catch your eye when there are so many publishers, authors, galleys, and booths vying for your attention on the main floor.

Many of the Author Stages talked about anticipated upcoming books, ebooks, and also conversations with authors about their process and what's next. There were many "buzz panels" where editors talked about upcoming books they were excited about, many of which had galleys available and were being pushed from new YA series to "The American The Kite Runner" and so on.

Wednesday was just as busy but probably a bit more subdued in the fact that many people got key finds on Tuesday. I was able to navigate and got to meet some wonderful authors. Tayari Jones' new book Silver Sparrow came out last Tuesday and she signed copies of the hard cover.

Laini Taylor was around signing ARCs of her new book with Little, Brown Young Readers Daughter of Smoke & Bone where about a thousand copies were available. Tom Perotta signed for more than his designated time and was kind to each and every person in line who patiently awaited his signature on his new look at a world post-Rapture (perfect timing no?), The Leftovers.

Thursday is always the more relaxed day in that many people use this time to recover from standing in lines and carrying hefty totes full of galleys and new titles. There was less of a rush on Thursday and the doors closed at 3pm allowing exhibitors to clean up and pack up and attendees to prepare shipping and perhaps even enjoy the city.

The week of Book Expo in New York also marks New York Book Week and that means...after-parties! On Monday I went to the Teen YA Carnival in SoHo with author Shana Silver and heard a nice discussion with David Levithan, Kody Keplinger, and Torrey Maldonado among others on writing teen angst though this discussion turned more into their background and how that's helped their process in writing for a YA audience. There were some giveaways and a lot of books to get signed by these authors and others including Malinda Lo!

Tuesday's big after-party was in SoHo where many went to the Bookrageous BEA Bash at Lolita Bar where many authors such as Scott Westerfield, Lev Grossman, and Catherynne M. Valente were. There were numerous author talks in the afternoon and evenings and various events not listed in the New York Book Week guide attendees received along with the list of exhibitors, author signings, and coupon book for deals around the city during the week.

On Wednesday my friend Bonnie and I attended the first ever Goodreads Book Club event at Housing Works where Jennifer Egan's Pulitzer Prize winning book, A Visit from the Goon Squad, is the pick. Ms. Egan signed copies of her books and chatted with the audience while we were entertained by teenage band Care Bears on Fire. Good times. (All proceeds from this event go to Housing Works' mission of supporting AIDS research and individuals with AIDS).

Thursday, more events, but Anna and I attended Scholastic's ThisIsTeen event at the Scholastic store where Libba Bray, Meg Cabot, and Maggie Stiefvater briefly spoke on their writing methods and about their new titles. For Ms. Bray Beauty Queens has already gotten a lot of buzz and was recently listed as one of the "must" on Entertainment Weekly's 10 Must List. 

The rapport with the authors was one of camraderie and comedy and it was a pleasure to hear them speak and then engage with them as they signed copies of their books as well as ARCs that may have been made available at Book Expo or to bloggers/press.

By week's end I believe I collected less books than I did last year. And having learned from years past I made sure to have a wheely suitcase along with me to prevent me from having a sore back and shoulders for days. Though, my feet are a whole other story.

I've met many wonderful authors and fellow book lovers/bloggers at Book Expo and am connecting with people more and more via Twitter each day based on our experiences.

For book lovers Book Expo is similar to Willy Wonka's chocolate factory and us being Charlie or one of the other kids having the golden ticket. But I'll go with Charlie cause he was in awe and so appreciative of what he was able to be a part of. As book lovers, book sellers, publishing professionals, authors, publicists, bloggers, and so on we all come together at this huge event to learn more about authors, the book world, and the tomes we love or may grow to love. We post and report and review to share knowledge of what we deem good or bad and no matter what we're constantly entertained by what's out there for us to consume.

Here's looking forward to another Book Expo in New York next year. It'll be the first week of June, which hopefully means more sunny skies and brilliant evenings.

Jentel Artist Residency: Week 3 (Winding down)

While the first several days (week and a half) brought a flurry of inspiration, the tail end of week 2 and beginning of week 3 brought some serious winding down in terms of productivity and confidence on my part. In speaking with one of the other visual artists she also said that she was upset with herself for not producing as much as she wanted to in a month's time and that in reflection she needed to be easier on herself because of the fact that inspiration can't be commanded on a whim. In my case I was on a roll and found myself in slump. Said slump consisted of me typing up things and immediately hating what it was I was scribing but pushed myself to keep going, and at some point I just couldn't. At various moments I stopped and this is when Facebook and Twitter and the schedule for Book Expo along with work for my job came into play to distract me from the creativity that just wasn't flowing.

On top of which the end of the week brought a rejection from the only lit mag I queried about a flash fiction piece I'd been working on for over three year.! Yes, less than 1000 words worked on and edited and nitpicked for 3 years + (it happens). I got a one sentence reason for the rejection which I took to heart and am currently editing this piece again for mass submission this summer.

Other things catering to said slump may be the feeling of cabin fever (as beautiful as the residence and locale are sometimes you just need to get away) or the reality of time clicking away at a steady pace (What day is it? Friday! Crap.).

Yes, slumps happen to all artists. The residents here have all had those moments or are currently in the midst of them in some way and believe-you-me we are none too happy about having to leave said paradise and go back to our day-to-day lives where some of us just don't have the luxury to create full-time. The insecurity has bound in and I'm coming off the high of March into May with reality slapping me in the face again. The reality of wondering if your tale has a place in the growing African-American diaspora let alone the literary canon. The reality of wondering if you'll ever truly be done. And of course the reality of wondering if you're even good enough.  I was just reading Megan (aka Writer Girl's) blog about giving over her first draft to loved ones to read. Just a few months ago I posted about not believe in my NYC Midnight submission. And of course I see Twitter updates from writers grinning and baring it and plugging away and asking for good vibes and sugar sent their way so they can keep going. There are days when you feel you are just producing crap and to do so at a residency may feel like a waste, but it has to happen. It's going to happen, so you just have to deal with it. I produce stuff I am none too happy about at home in NYC all the time, so why not in Wyoming too? And maybe now's a good time to take Lynn's advice to heart and take a break from producing and just focus on moi.

Friday brought a nice trip to Ucross, another residency several miles away from Jentel that has hosted some big name writers like Heidi Durrow, Colson Whitehead, Sigrid Nunez (a former instructor of mine at The New School), Elizabeth Gilbert, Junot Diaz, and Wyoming's own E. Annie Proulx! I was so excited I had to tweet the authors I follow on Twitter and let her know I saw her work there. Turns out Ms. Durrow was not only a resident at Ucross (and Hedgebrook and Norman Mailer and Vermont Studio Center; yes, she's my idol!) but she said she found her voice here at Jentel. Amazing! Three of the visual artists and myself went to see the Ucross gallery celebrating 27 years of artist residents and saw some amazing work. Joyce and I were particularly blown away by the coloring and such for this piece:

And this was another favorite by the Ucross alumi:

If you're near Banner or Clearmont, WY I strongly urge you to stop in. I believe this particular showing is going on until June 1st.

As the days go on and we continue to experience cold, hot, warm, cold, chilly, snowy weather we also prepared for Jentel Presents! This is the time when us residents get to show our work to people in the community. And Lynn informed us that this presentation has also become mandatory for college students both in art and creative writing. Like I did at an Inspired Word NYC open mic I decided to read my flash fiction. I'm trying to stay away from reading aloud too much from the collection as I feel I've exhausted the strongest bits by reading to the residents and sending out to residencies these past few months. Though I am proud of what I've done here (some of it, well most of it) flash fiction tends to be a great thing to read because you can actually complete something and provide the reader something to mull over afterwards.

Everyone did an extraordinary job in presenting and talking about their work. For the artists, Lisa, Joyce, Rachel, and Karen it felt like I was being re-introduced to their work as we heard more about their process even though I had seen some of it before. Seeing them stand up tall and talk about it so confidently in front of a crowd was amazing and gives you a sense of pride in sharing space and time with such amazing artists. Lorraine read one of her favorite portions to write from her novel-in-progress and it definitely showed in her reading it. It was vibrant and the characters well constructed. She has a great reading voice.

After the presentations were over we got to speak with some of the people who attended, full house as you can see from the picture above. I spoke briefly with a poet who asked me why I felt insecure (something I mentioned before reading noting that while I'm in love with my collection I have bouts of sadness at the prospect of not finishing) and I told him the truth, just a few days earlier I had been blocked. He said he was going through the same thing. He's in the midst of writing something about his father and was going to do a series of poems but realized the structure may be better as one poem with four sections. I commiserated, informing him I think I just got an idea on the structure of one of the stories for my collection that morning and it'd been something I'd been thinking about for years since it's part of the crux or linchpin of the stories involved. I wished him good luck with his current block and we agreed that we'd get back to things when it was meant to be. We just had to be patient, though that can be hard.

We ended up having dinner with some local artists, Randy one of the heads of Sagebrush was such a pleasure to speak to as were Joel (another artist) and Sarah a teacher who is trying to find time to write while raising a family and working a full-time job. Everyone was friendly and the food at the Pony Bar & Grill was ridiculously large in size. All in all a great night.

We're headed out at the latter part of this week and working hard as we get to the last week and preparing to depart and get back to our real lives. *le sigh*

On another upbeat note,  my flash fiction piece, "The Resolution" has pubbed in the latest issue of Eclectic Flash. On top of that, Joyce made huge cookies! So after the end of a bad week looks like this week is progressing to end well.